Everyone knows that the restaurant business is one of the hardest in which to succeed. It’s practically axiomatic, and only more so in the days of a zillion restaurant business competition reality shows (like Hell’s Kitchen).
Success is fleeting, customer tastes vary, there’s an enormous amount that can go wrong, and also, fire and sharp knives, ptomaine and cockroaches. Just a whole mess o’ crazy.
Succeed as a restauranteur and you can probably succeed as anything. Which is why a restaurant-focus is kind of perfect for a business oriented website, and which is why we bring you Sushi D: A Business Site.
But it’s more than just a bunch of clichés about food service. Sushi in particular has so much to teach us about running a successful business enterprise. Consider the humble California roll. This ubiquitous item was invented in the United States (hence the name). Avocado is not even a Japanese native! The California roll teaches business owners to adapt to their surroundings, to use local resources whenever possible, and to be willing to innovate.
Or consider the entire sushi phenomenon as a whole. In the early 1980s, when sushi first became popular in some U.S. urban centers, most Americans were frankly repulsed by the very notion of raw fish. Today, many people are still unwilling to try it, but they acknowledge that most consider it a delicacy. The consumption of raw fish teaches business owners that good word-of-mouth, excellent presentation, and a smart marketing strategy can utterly reverse common wisdom!
Another lesson to be learned from the humble sushi is the importance of excellence. Sushi without freshness is nothing but food poisoning. Everything in the sushi biz has to be top-quality, from the freshness of the fish to the sharpness of the knives to the crisp whiteness of the chef’s uniform. Without a level of perfection, a restaurant doesn’t (or shouldn’t) stand a chance, and this, too, applies to the business world as a whole.